Ashley Simmons, also known as Ashley Mae, was born and raised in the D.C., Maryland, Virginia area. Ashley graduated from Brandeis University with her Bachelor of Arts (B.A.) in English and Creative Writing with honors, and from the University of Pennsylvania with her Master of Science (M.S.) in Organizational Dynamics. Her work focuses on Marketing and Brand Storytelling/Architecture for the organizations she works with, as well as Organizational Consulting and Executive Coaching. Ashley uses her passion and expertise within writing to help brands and people bring their stories to life, while maintaining structure, strategy, and mission within overall goals. Ashley is skilled in writing and editing SEO-friendly content, web and social media copy, email and marketing campaigns, blog articles, pitch decks, press releases, video scripts, podcasts, and more. Explore some of her work below.

Selected Works

**Williams College Student Avery Trinidad Named 2022 IES Abroad Correspondent of the Year**

**Press Release | IES Abroad**

**Continuing the Conversation in Celebration of Latinx Heritage Month**

**News Story | IES Abroad**

**The Power of Trusting Yourself: Traveling & Abundance**

**Article | IES Abroad**

**Trusting Myself to Be the Author of My Life**

**Article | Our Motif**

**OpportunitIES with Jannella Pérez Torres: Being a Catalyst for Change**

**Interview | IES Abroad**

**Wellness and Self-Care During Radical Movements**

**Blog | Everyday Health**

**DREAMers Abroad: DACA, Identity, and Study Abroad**

**Alumni Panel & Campaign | IES Abroad**

**Five Years After Study Abroad: IES Abroad Alum Ashley Simmons, Brand Coordinator**

**Interview | IES Abroad**

**Event**
**Memorandum**

**Memo | University of Pennsylvania**

**Mental Health, Productivity, and the New Normal**

**Article | Everyday Health**

**Self-Authorship, Storytelling, and Narrative Coaching…and Collective Identity**

**Master’s Thesis | University of Pennsylvania**

**ORIGINS: The Hummingbird's Heart**

**Book | Ashley Mae Simmons**

**ORIGINS: Lamentations of the Blackbird**

**Book | Ashley Mae Simmons**

The Manifest Journal by Ashley Mae held up in daylight — **The Manifest Journal | Be the Author of Your Life**

**Prompted Journal | Ashley Mae Simmons**

**Fiction Creative Writing Sample**

**Creative Writing | Ashley Mae Simmons**

Video Script | Ashley Mae Simmons

Black Women Are Worthy campaign | The Body: A Home for Love

My role within the Black Women Are Worthy campaign included ideation, writing web, e-mail and social media copy, creating press kits and reaching out to brands with partnership proposals. The campaign was marketed on The Body: A Home for Love’s Instagram account and resulted in raising over $100,000 towards the $2,000,000 campaign goal. It has been featured in notable press such as Essence Magazine, Harpers Baazar, Apartment Therapy, and more.

Video Script | IES Abroad

Trendsetters & Trailblazers Campaign | IES Abroad

Trendsetters and Trailblazers: Paving the Way for Study Abroad and Black History is a part of the 2023 Trendsetters and Trailblazers campaign. This campaign launched in February 2023 to celebrate Black students studying abroad alongside Black History Month. The initiative continues as an underlying current of IES Abroad’s mission to uplift students and alumni of various identities and backgrounds. I pitched and spearheaded this campaign with ideation, marketing strategy, and writing and editing web/social media copy. It is the second marketing campaign that I’ve created for IES Abroad to be considered for a GoAbroad.com Innovation Award celebrating innovation, originality, and creativity in International Education.

E-mail copy samples, marketing campaigns, creative writing, pitch decks, and more writing samples provided upon request. Read my personal blog here. For questions or inquiries, please contact me via email below.

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